Journal / Articles at eavolu®

Unraveling the Truth: What Sustainability Really Means in Fashion

Confused by terms like sustainable, circular, eco-friendly, or compostable? Discover the real meaning behind fashion’s most misused buzzwords—and learn how eavolu® is redefining apparel with carbon...

When Art Holds Up a Mirror: A Reflection on Fashion, Waste, and the Power of Small Steps

A Dress Unraveled: What One AI Image Exposed About Fast FashionIt is not a real photo. But the message could not be more real.Leonardo Freixas’ AI-generated image of a dress dissolving into textile...

The Moment Everything Became Clear

eavolu® is not simply a sustainable brand. It is a movement rooted in authenticity, integrity, and self-evolution. The Evolution of You® is more than a tagline. It is a philosophy. 

Earth Day 2025: Marching Boldly Toward Carbon Neutrality with eavolu®. The Evolution of You®

Discover how eavolu® is leading sustainable fashion in 2025—Made in the USA, carbon neutral shipping, compostable packaging, and small-batch design.

eavolu® Joins Nordstrom: A Milestone Moment & What’s Next

eavolu® is proud to announce its successful launch at Nordstrom, marking a significant step in bringing sustainable, Made-in-USA fashion to a wider audience. With a commitment to eco-conscious luxu...

Sustainable Holiday Gift Giving: A Thoughtful Approach

In a world where consumerism often takes center stage during the holiday season, it's essential to pause and reflect on the impact of our gift-giving traditions. As we gear up for the approaching h...

Pioneering Sustainability and Breaking Barriers: A Reflective Journey

As I eagerly anticipate the upcoming Sourcing Journal Fall Summit in the vibrant heart of New York City tomorrow, I find myself at a pivotal moment in my career—a moment of deep reflection and cont...

Retailer Spolight: Aimee McQuilkin of Betty’s Divine

Nestled in the heart of Missoula, Montana, Betty’s Divine is more than just a boutique – it’s an oasis of eclectic charm. As you step through its bright blue doors, you’re greeted by a symphony of...

Sustainability in the Apparel Industry: Finding the Balance between Profitability and Responsibility

The article explores the intricate balance between profitability and sustainability in the apparel industry. The author reflects on their experience at the Sourcing Journal Sustainability Summit, d...

Price, Quality and Trust: Counterfeit Apparel's Effect on Smaller Brands Embracing Sustainability

The article addresses the significant challenges small, sustainable brands like eavolu® face due to counterfeiting. By prioritizing ethical sourcing, fair wages, eco-friendly fabrics, and transpare...